Magnasoft is backed by Coffee Day Enterprises Limited, India’s biggest cafe chain. The holding company which is valued at approximately 1 billion USD, has interests in coffee retailing, technology, logistics, and SEZ & hotels, besides smaller businesses like financial services (Way2Wealth), furniture (Daffco), and coffee plantations, among others.

Coffee Day Co, partners with exceptional entrepreneurs, who have a gut for the original, and are passionately dedicated to building category-leading companies. Investing in ventures across all stages, it provides access to capital and resources to companies with global market leadership potential.